AI Insights · Timothy · July 2022
Top 5 Drawing & Coloring Apps on Android in Ghana, Q2 2022
Explore the performance of the top 5 drawing and coloring apps on Android in Ghana during Q2 2022, including weekly downloads, revenue, and active users.
During the second quarter of 2022, the top 5 drawing and coloring applications on the Android platform in Ghana exhibited varied performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insightful metrics into the market dynamics for these apps.
Peppa Pig: Sports Day by Entertainment One showed minimal revenue fluctuations throughout the quarter, with weekly revenue peaking at around $2 in early April and mid-June. Downloads were sparse, with only a few weeks in June recording any activity, reaching a maximum of 5 downloads in the week of June 13.
Disney Coloring World from StoryToys experienced a notable increase in weekly downloads, particularly in early June with 140 downloads, and peaking at 326 downloads in mid-June. Revenue remained stable at around $1 per week for most of the quarter, with a slight increase to $3 in late June. Active users also saw a rise, peaking at 190 in mid-June before declining to 46 by the end of the month.
Recolor - Adult Coloring Book by Recolor showed a consistent but modest download rate. Starting at 69 downloads in late March, the numbers fluctuated and saw a mid-quarter dip to 0, before recovering to 47 downloads in mid-June. Weekly revenue peaked at $4 in late April but saw no significant earnings in the latter half of the quarter. Active users declined steadily from 117 in late March to 64 by the end of June.
Kids Learning Box: Preschool by KidsAppBox saw a significant initial download of 104 in late March, which subsequently dropped to single digits for the remainder of the quarter. Revenue was consistent at around $2 per week until early May, after which it saw no earnings. Active users started strong at 187 in late March but gradually declined to 47 by the end of June.
Lastly, Coloring Book - Games for Kids from Bimi Boo Kids Learning Games for Toddlers FZ-LLC had negligible download activity and minimal revenue, with only a few weeks recording any earnings, peaking at $3 in early May and $2 in late June.
These metrics paint a diverse picture of the drawing and coloring app market in Ghana for Q2 2022. For more detailed insights and trends, visit Sensor Tower.